Founder's Vision
VÉRO was started in Burgundy to celebrate the land and its traditions. The goal was to make wine that keeps special memories, showing time and care in every bottle.

Brand Concept
VÉRO’s look uses ideas from old French wine labels and nature drawings. Custom logos, grapevine designs, and tasting symbols help make the brand feel calm and classy.

Problem Statement
The main problem was making VÉRO look special and high-quality in a famous wine area, while still sharing real stories about the wine and its roots.

Challenges
VÉRO needed packaging that felt friendly and fancy at the same time. It had to be unique and quiet, not loud or too simple, so people could feel its true value.

Our Insights
People who enjoy fine wine like designs that show care, such as pretty patterns and handwriting. Research showed that these details help people feel more connected to the brand and want to try it.

Outcome
VÉRO’s new design uses gentle nature art, soft logos, and special icons on every bottle and label. Natural textures and calm colors bring out the brand’s quiet charm. Now, people see VÉRO as an elegant wine that shares stories and class in each bottle.