Founder's Vision
Gelateria was created to bring bold personality and playful energy to authentic gelato. The founder imagined each scoop as an expression of craft and character, aiming to make gelato a vibrant everyday pleasure.

Brand Concept
The brand uses oversized typography, striking reds, and clear shapes for an identity that radiates confidence and fun. Every package, cup, and delivery detail makes Gelateria instantly recognizable while reflecting the lively spirit of Italian ice cream culture.

Problem Statement
Most gelato shops look traditional or plain. Gelateria needed to stand out by turning every detail into a bold celebration, making gelato feel exciting and modern for all ages.

Challenges
The main challenge was balancing clean graphic design with a playful, inviting atmosphere. Every visual touchpoint had to carry strong attitude without losing the welcoming joy of gelato.

Our Insights
Customers respond to ice cream that feels energetic, social, and unique. Bold colors and clear branding build recognition, while fun packaging invites sharing and conversation.

Final Outcome
Gelateria’s expressive design and color made it a standout in the dessert scene, drawing customers to the experience as much as the taste. The brand became a symbol of creative gelato, where every scoop, cup, and delivery is a reason to smile.